pararrayoscr

The Sweater Everyone's Talking About

After relishing the fame of our favorite So Magic Sweater and its sequel So Magic Sweater II in our physical stores, pararrayoscr is happy to announce the successful launch of both styles on our online...

The Origin of the Hat

Once upon a time, there was a man who was so smokin' hot, he decided to don a piece of fabric over his face in order to preserve his fiery looks. This decision, little did he realize, transformed h...

How to Hide Your Food Baby this Thanksgiving

Picture this: You're sitting at the dinner table. You've just finished your carefully sectioned-off portions of turkey, stuffing, cranberry sauce, etc. You sit back, not quite relaxed, but nonethel...

Top 5 Cardigans Everyone Should Have

What's the first thing that comes to mind when you think of the word 'cardigan?' Is it that long wool thing hogging up space in your closet? The blanket cast over your sofa that you use as a shawl?...

How to Wear Animal Print Like a Pro

Indeed, you heard correctly. Animal print is back, and it's fiercer than ever this year. And we're talking about more than just your light accessory to accompany your little black dress. Animal pri...

The Beginner's Guide to Glitter & Glam

We think it's safe to say we're all adults here. We've outgrown the phase of dressing up as princesses and donning every limb with ruffles, frills, and cheap little jewels (and of course, let's not...

50 Shades of Brown: Our Top Neutral Fashion Ideas

Alas, the answer to that all-too-frequent question: What is neutral fashion? What colors are neutral colors? On top of that, how do you wear neutrals? Well, for starters, neutral colors (often call...

How To Do Retro Fashion in Today's Modern Age

As we've no doubt heard, retro and vintage-inspired fashion keeps us moving forward by taking giant leaps backward into the past. Fashion through time inspires our fashion choices today, and will c...

7 Jewelry Items You Should Have In Your Closet

If you're like most people, you have your own jewelry box, or drawer, or warehouse full of every piece of jewelry known to man, and yet you've got nothing you can actually wear right here, right no...

How to Wear a Graphic Tee

Do you love a good ol' graphic tee? Do you also love being fashionable? Well, we're not exactly sure who needs to hear this...but what if we told you that you can have both? *commence gasp* We k...